CGI
CGI imaging - a new dimension in product marketing
Use CGI and 3D imaging to create new possibilities.
Tom Mascall
Senior Technical Designer
Photo by Matrix
Computer-generated imagery and 3D design can transform the way your brand demonstrates what it’s capable of. It’s a modern, dynamic approach to showcasing your visuals and engaging consumers – and one we specialise in offering right here at Matrix.
These are a few of the features which could make this technique a powerful tool in your marketing arsenal:
Photorealistic imagery
Render images with an extraordinary degree of real-world likeness – invaluable in a broad range of marketing scenarios. Bring prototype products to life before they’re even manufactured. Present multiple finish options cost-efficiently and with laser-sharp precision. Whatever the application, we can conjure up the look you need.
Going beyond the lens
CGI rendering reaches the parts that a camera can’t. Our realisation techniques can create images from impossible angles or provide ‘x-ray’ shots to display a product’s inner workings. Where the limitations of real photography set in, CGI takes over and brings a new dimension to your imaging.
Getting animated
CGI and 3D engage consumers with a dynamic and interactive experience. From energising your promotion of products to bringing clarity to your support and instruction documents, animated graphics boost your users’ experience.
Endless possibilities
The applications of CGI imaging are limitless. We can create stunning white background shots of existing stock for e-commerce, model potential products or packaging, or craft multi-views for your products’ technical specifications. From the useful to the beautiful, photo-realistic images unlock a world of marketing potential.
At Matrix, we combine the technical skills needed to craft CGI images with the creative flair to make them sing. Our specialist understanding of rendering and animation processes is of course vital. But it’s our eye for great design that allows us to apply this powerful technology to full effect.
High-spec 3D modelling and rendering demands serious processing muscle. That’s why we’ve invested in dedicated specialised hardware. Our dedicated equipment makes CGI a cinch and enables our 3D wizards to work their magic within your timeframe.
So call on Matrix for 3D visualisation, photorealistic images or animations – and watch your concept spring to life.
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